What Does a Website Cost to Build?
What Does a Website Cost to Build? A website used to be something you could create with your hosting and simple HTML code. But today, websites are much more complex – they have to be responsive for mobile phones, tablets, and PCs; they need to integrate social media accounts; they require plugins for e-commerce or other specialized purposes.
The cost of creating a website will vary considerably based on the features it requires. For example,
- How many pages does your site need?
- How interactive is it going to be?
- What is the purpose of your site?
- Does it need custom functionality or integration?
- Is there an existing design already in mind?
- How fast does it need to load? And so on…
Think of all these factors that go into building a website. It’s no wonder there can be such a wide variance in costs.
In general, however, you can expect to pay anywhere from $3500 and $7,000 for website design and development, depending on all the factors mentioned above.
In some cases, you may be able to find an affordable package deal with hosting and domain name registration included in one price. But these deals typically come with limitations on what you can do with your site and how much control you have over its future design and content updates.
As a result, in this post, we’ll look at the elements that influence website design and development costs—we’ll explain all of the factors that influence pricing your site, as well as how you may save money on them. As a consequence, you’ll be able to figure out how much it will cost you to develop your own website.
The Cost of Designing a Website Based On Types
There are many types of websites that you can create. Each has its unique factors that impact the cost to develop them.
Here are some examples:
Business Website Cost
A business website typically costs between $3,500 and $7,000. This cost assumes a mid-level design for most common functions such as contact information, an about page, services offered, portfolio of work, blog posts, and more.
Most business websites are developed using open source content management systems, such as WordPress or Joomla!, which can be purchased at a meager price. Because of this, the cost to set up a business website is minimal.
The main costs of building a business website are ensuring it has an attractive design and functions smoothly for visitors. Installing open source content management systems typically costs between $0 and $300, although some companies offer managed installation of these systems, which will cost an additional fee.
Other frequently requested elements for Business websites include:
- SSL certificate
- Contact form
- Integration with live chats (Chat.io, Intercom)
- On-site search
- Mobile-ready design
Mid-sized businesses and enterprises face unique challenges when it comes to business website expenses. Even determining the average cost of developing a website for them is difficult. They frequently have particular requirements for security, functionality, and pages that must be met.
E-сommerce Website Cost
An e-commerce website takes more effort to develop than a typical business website, increasing design costs. On average, most small businesses spend between $5,000 and $10,000 on this type of project.
Designing and developing an e-commerce website usually takes at least twice as long as a standard business website. This is why development costs are higher.
Large businesses frequently hire teams of designers, developers, and SEO experts to build progressive e-commerce websites that can help their bottom line get bigger over time.
For example, some companies choose to create a particular type of website called an e-commerce platform. These websites have all the necessary features for selling products and services and detailed analytics that allow for companies to track conversions, total revenue generated per product, and other valuable metrics. While this type of website is ideal for businesses that want to grow their e-commerce operations, it can often cost upwards of $100,000 to create.
Other frequently requested elements for E-сommerce websites include:
- Fully responsive design
- Ability to sell products internationally
- Virtual shopping cart
- Recently viewed products
- Inventory management features
- Personalized push notifications
- Leave reviews and rate products
- Integration with shipping providers (FedEx, USPS)
- Integration with payment processors (Stripe, Authorize.net)
- And many more
Landing Page Cost
A landing page is a website that has just one page. They are often used by companies to generate leads for their business and to test marketing campaigns before investing in them more heavily.
The cost to develop a landing page can range from $2,000 to $5,000. This cost is significantly lower than the average business or e-commerce website because landing pages only contain a single page and typically do not provide customers with any content beyond an opt-in form.
The design of a landing page is generally simpler than other types of websites because its primary purpose is to direct users towards taking action. For this reason, most landing page designs only include essential information and skip over multiple pages, navigation menus, shopping carts, etc.
This type of website is often created to boost conversions (i.e., opt-ins for email lists or product purchases), increase brand awareness, and spread a marketing message.
Getting visitors to take the desired action can be challenging, which is why hiring a designer who specializes in landing page design may be beneficial. There are several things that designers may do to boost conversion rates, including:
- Targeting high-value customers with offers suited for them (e.g., coupons, discounts)
- Providing an easy way to opt-in (e.g., an action button that stands out from the rest of the page)
- Including a clear call-to-action (a statement that prompts users to click through to another page)
- Using large images of products or people
- Positioning opt-in forms prominently on the landing page
- Offering limited-time offers for early adopters
- Having a mobile-friendly page
Portfolio Websites Cost
A portfolio website is simply a website that showcases the design work of an individual or business.
Many companies choose to create a portfolio site if they transition from being an in-house designer into running their own freelance business because it allows them to demonstrate their experience and skills to future clients.
This type of site can range dramatically in cost because it depends on the number of displayed services, the number of articles or case studies that are included, and whether or not there are features that allow for direct contact with the owner.
The cost to develop a portfolio site can range from $1,000 to $5,000.
Factors That Determine Website Design Pricing
It’s essential to be aware of the factors that can affect your website design pricing. While most websites are priced according to how content-dependent they are, some other factors may be considered when determining custom web design costs.
Responsive Website Design
Ugh, mobile browsing is complicated. You constantly have to zoom in and out or constantly pinch the screen just to read an article, let alone scroll down. Luckily, there’s another solution that ensures that your website is viewable on any screen size (provided you’re using a modern web browser).
Responsive or adaptive website design is a type of web development that automatically adjusts your site’s display based on the user’s browser size. This means that users can visit your site from a laptop, desktop computer, tablet, or smartphone, and it will adjust the display based on the device’s size.
It’s cost-effective because it only requires one website to be created, but it also protects your site from being penalized by search engines for not being mobile-friendly. That’s why responsive website design is the better choice.
Animation can significantly increase the cost of a website. Some examples of animation include:
- Parallax scrolling on background images or sections of a site
- Automatic menu transitions
- E-commerce related animations, like moving product boxes or a rotating carousel of images
- Page Transitions
Moreover, animation can significantly improve the user experience on your site by adding subtle visual cues that guide users through interaction. Animation also stands out more than a standard site and adds value to your brand. On average, custom animation costs around $1,000 per minute.
Additional Rounds of Revisions
Maintaining a high level of quality control is essential to your web designer, leading to additional revisions. Additional revisions can be costly because it will require more time to produce the final product.
Your web designer might also need to make additional revisions if your content changes (and it will change). If you’re building a blog or news site, expect to make plenty of modifications as new content is added.
Business System Integration
Oftentimes, businesses have a list of existing or legacy business systems that need to be integrated with the website. This can be costly because it requires your web developer to conform to the specifications of your current systems but still update and improve them so that they fit with the site’s design.
Custom Page Templates
Purchasing a pre-built template can be cheaper, but it will generally cost more to adjust the design for your business professionally. However, depending on the time and effort required to make major design changes, some companies prefer using pre-built templates to save them money.
In addition to custom page templates, your site might have unique functionality that needs to be built from scratch. For example, if you need a user login page or an e-commerce store for selling products, it will cost more because the web designer might have to build these functions from the ground up.
Killing a site with slow loading speed can be a death sentence for webmasters. Users have an extremely short attention span these days, and if your site doesn’t load in under 2 seconds, they’ll move on to the next one.
Even Google has started penalizing websites that have slow page loading speeds because it hurts the user experience. It can also affect your search rankings. So, to avoid getting penalized by the search engines, make sure that your site is optimized for fast load times.
Search Engine Optimization (SEO)
Hiring a search engine optimization expert can be expensive, but it’s also one of the most effective ways to grow your traffic. Optimizing your site can also have a direct effect on your conversion rates.
However, SEO is a challenging rabbit hole to hoe because it requires your site to be perfect in terms of content, page speed, referrals, keywords, etc. It’s also essential that you stay on top of the most recent search engine algorithm changes so that you can keep up with best practices.
They are 100% worth it, depending on your revenue stream.
In fact, we have a bad ass SEO expert we partner with!
Usability and Navigation
Creating a website isn’t as simple as slapping some pages together and calling it done. It takes skill and expertise to create a website that is attractive, easy to navigate, and, most importantly, user-friendly.
If you have a budget for your website design, it might be worth considering hiring a UX expert. While this might increase your website development costs, it will give your site a massive boost in usability and clarity for the end-user.
Custom Theme Design
Maybe you’re not a designer, and you don’t have the chops to create a unique web design from scratch. In that case, you might want to go with a pre-made theme.
However, these days there are so many WordPress themes out there that it can be difficult to select the right one. If you’re going to purchase a pre-built theme, make sure that it’s updated regularly. Otherwise, your site might quickly become out-of-date or incompatible with new WordPress updates.
Don’t Commit to a One-Size-Fits-All Solution
One of the biggest mistakes businesses make is jumping on a one-size-fits-all solution. These can often be the least expensive, but they will also cause you problems down the line.
Complete Redesign or New Design
If your business has been around for a few years, you might have an outdated design. Perhaps users are finding it difficult to navigate, or maybe your website is looking dated in comparison to your competitors.
You might decide to go with a complete overhaul of your site, or you might prefer to start from scratch.
If your site is outdated, it might make sense to create a new design because it can be difficult to update an old design.
Designing a website might seem like an easy process, but many factors can affect its price. When you’re looking to create a website, ensure that you know what you need your site to do and how much time and money you’re willing to spend on it.
Recommended Read: 12 Advertisement Strategies That Work On Facebook
Obligatory Website Creation Expenses
Picking out a domain name is pretty much the first thing you do when you create a website. It’s also one of the most important choices you’ll make because it has a big influence on your brand.
It’s common to pay $(10-15)/year for a domain name, but you can find some on the market for as low as $0.99 per year.
You can buy a domain from these registrars:
Content Management System
If you don’t have a lot of coding experience, it might make more sense to go with a content management system.
WordPress is the most popular CMS on the market. There are also many other CMS options available, depending on your needs. Some might be free, while others will be paid. It’s also possible to have multiple website builders on one site so that you can create different areas for products, blog posts, etc.
Some of the best website builders are:
Once you have your CMS, you need to host your site with a hosting provider.
The price of this will vary depending on the size and type of your website.
Common pricing ranges from $(5-20)/month.
When you have a CMS, it’s essential to keep your site up-to-date. This means installing the latest updates and plugins for your website builder and themes so that you don’t run into compatibility errors.
These updates can often take several hours, depending on how much work they require.
Once you’ve built your site, it’s also essential to keep it secure. Your site might come with SSL, which encrypts the connection between your visitors and your website. However, you should also purchase top-level security software such as antivirus and anti-malware to protect your site.
At the end of the day, website development & design is a complex topic that requires you to know what you need before starting. Once you have a clear idea of your requirements, it will be easier to find and hire the right website designer for your site.
Related: Easy Ways To Use Social Media To Market Your Business For FREE
Frequently Asked Questions
How much should a website cost?
In 2021, a bespoke website could cost anywhere from $3,500 to $7,000 or more. Everything is determined by your needs (a tidy landing page vs a large e-commerce project) and the hourly costs of web developers.
How long does it take to build a basic website?
It might take anywhere from 10 to 100+ hours to create a simple website.
How much does it cost to build a website for a small business?
You’ll need to consider many factors before choosing whether or not to have a custom website built. The number of pages, the design, and theme you want, plus your specific requirements will all influence this decision. A custom website for small businesses costs between $3,500 and $7,000, depending on the features you want to include
How much does a website designer cost for an eCommerce store?
The web design cost of developing an e-commerce store may range from $5,000 to $10,000 or more, depending on the sophistication.
When should I use a CMS, and when would it make more sense to coding myself?
CMS is a good option for those who don’t want to use coding and design skills. It’s also great if you’d like to get an online store up and running quickly without investing too much time or money in development.
However, using a CMS often loses control over your site, which may not be appropriate for some businesses. Depending on your requirements, it may be better to code the site yourself.
Want a Web Site That Will Stop Your Competitors in Their Tracks? Hire a Pro to Design Your Website for You!
It’s not just about how your website looks. It’s also essential to think about your users and what kind of experience they’ll have when they visit the site.
If you want to launch a performance-driven, user-friendly website that interests your audience and inspires them to act, it’s best to leave the design of your site up to a web design agency with years of experience in branding and design.
SocialManas is one such company with an experienced team of web designers and developers with the know-how to create websites that maximize your return on investment.
Let SocialManas develop a custom website for you that will stand out among the crowd, get you results you won’t be able to resist and make your competitors stop in their tracks.Get a FREE quote from our professional team about your website design & development needs by contacting us at +1 (727) 674-5485 or email at [email protected]
What Can A Digital Marketing Agency Do For Your Business? Contact SocialManas Today.
SocialManas Digital Marketing Agency is a full-service digital marketing agency in Bethel, ME with over 20 years of experience. We specialize in social media management, website development and facebook advertising.